Who Says Today’s New Homes Have to Be Cookie Cutter?


Champion Home Builders, an international leader in factory-built construction, has announced the release of its newly retooled virtual kitchen designer.  The interactive Kitchen Design Tool offers Champion homebuyers opportunities to select from a wide offering of styles and finishes of cabinets, countertops, flooring and tile accents.  They can then view their selections in photo-realistic room scenes before the building process begins.

“We offer such an expansive offering of décor selections and options that finding the right combination can be a daunting task for new homebuyers. The Kitchen Design Tool allows our customers to find the perfect combination of finishes, color, and options to make their kitchen truly custom. This exciting tool can also be integrated directly into our builder and retailer sites bringing this extraordinary design power to their customers,” says Kevin Flaherty, vice president, marketing, Champion Home Builders.

Chameleon Power, the world’s leading provider of visualization software developed the Kitchen Design Tool and its many capabilities. To design a Champion Home Builders kitchen, users only need to click on areas, such as the wall or flooring, to visualize change within seconds.

“Buying and building a home can be an exciting but also stressful time,” says Dan Dempsey, president and CEO, Chameleon Power.

“The new visualizer tool is built to take a lot of the guesswork and stress out of the building process. Champion Home Builders puts customer experience first and is at the forefront of providing the greatest possible personalization and quality commitment demanded by today’s consumers.”

“The Kitchen Design Tool’s several features make it clear that today’s new homes don’t have to have cookie-cutter style and can be beautifully built-to-suit,” adds Flaherty.


Today’s homes don’t have to be cookie cutter and can be beautifully built to suit.

About Champion Home Builders, Inc.
Troy, Michigan-based Champion Home Builders, Inc. is a leader in factory-built construction which, through its operating subsidiaries, manufactures products at 29 facilities in North America and the United Kingdom and distributes its products through independent retailers, builders and developers. The Champion family of builders produces manufactured and modular homes, as well as modular buildings for government and commercial applications. For more information, please visit www.championhomes.com.

About Chameleon Power Inc.
Headquartered in Novi, Michigan, Chameleon Power is the world’s leading Web technology provider to the homebuilding and decorating industry. Chameleon Power has provided visualization and e-commerce solutions to the homebuilding and remodeling industries since 1997. Chameleon Powered Web sites create virtual showrooms that provide a seamless connection between manufacturers, e-tailers and consumers. For more information, visit www.chameleonpower.com.


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