A Change in Habitat

Like Chameleon, Metal Roofing Sales Continue to Grow

According to Executive Vice President of Drexel Metals Brian Partyka, “Metal Roofing is one of the few segments within the roofing industry that continues to grow and now has the 2nd largest residential market share next to traditional asphalt shingles. We want to position our customers to take advantage of this trend. Chameleon Power’s technology and vision helped us to provide a simple service to help our customers and our customer’s customers sell more of our products.”

Chameleon Power has experienced significant growth in the last four years and partnering with growing industries and companies has helped ensure that success. The metal roofing industry is one of those growing roofing categories that has seen similar success and now represents nearly 10% of the entire roofing industry. 

“Discriminating customers use our technology to make the best decision and select longer-term solutions when it comes to most high ticket purchases like roofing. The metal roofing industry is positioned very well to exploit this trend,” said Dan Dempsey, President and CEO of Chameleon Power.

According to the Metal Roofing Alliance, “A metal roof will never decompose and can give the homeowner peace of mind that they’ll never have to reroof again.”

Drexel Metals, a leading metal roofing supplier, selected the Chameleon iPad app solution for its sales team and contractors. “Drexel Metals is really excited to have partnered with Chameleon Power to develop our new Color Visualizer. With a click of a button our metal roof profiles and perimeter edge metal systems can be changed along with the siding, stone, brick and color of the property. Another benefit is that a building owner, architect, contractor or homeowner can simply take a photo and upload onto our site and see what their property will look like with our product! Chameleon Power brought our vision to life and made it so simple and accurate that our customers can’t believe how simple and easy the program is to work with!” said Partyka.

You can find the Drexel visualizer at www.residentialmetalroof.com or www.drexelmetals.com.


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