Color Guild Launches iPad Visualizer App to Help Contractors and Consumers with Paint Selections

First iPad visualizer app for paint industry launched by global paint leader, helping buyers with Color IS and Historic Colors

Novi, MI. (April 1st, 2014) – Color Guild, the global paint and color authority with 55 independent paint manufacturer members, has launched the first iPad visualizer app for the paint industry. The new visualizer tool allows users to view Color Guild paints on their projects from the popular mobile device.

“We recognized the opportunity to launch the first iPad visualizer for our industry and partnered with Chameleon Power to make this happen”, said Bob Shapiro, Executive Director. “Our members are eager to be the leader in their markets and the new iPad app ensures we are the technology leader for paint suppliers.”

The Color Guild iPad app capitalizes on the unique features of the Apple iPad, and utilizes the new auto-fill feature from Chameleon Power, the leader in mobile visualization tools. Chameleon Power has more than a dozen visualizer apps available at the Apple app store and the Color Guild app is the first paint specific iPad app.

“Mobile visualization tools are red hot and we’re excited that Color Guild chose us to provide their cutting edge app,” said Dan Dempsey, President and CEO of Chameleon Power. “We used this opportunity to launch our latest technology concepts and the Color Guild organization was very involved in helping us ensure their tool was unique to the visualization space and to the paint industry.”

The Color Guild visualizer app from Chameleon Power is available for download at the Apple app store.

About Color Guild

Color Guild is referred to as “the global paint and color authority” and includes 55 independent paint manufacturers from 14 countries. Color Guild’s focus is on the marketing, promotion and selling of paint products. The unique partnership between Chameleon’s software developers and Color Guild’s color experts has generated a truly innovative product.

About Chameleon Power Inc..

Headquartered in Novi, Michigan, Chameleon Power is the leading Web technology provider to the home building and decorating industry. Chameleon Power has provided visualization and e-commerce solutions to the home building and remodeling industries since 1998. Chameleon Powered Web sites create virtual showrooms that provide a seamless connection between manufacturers, e-tailers and consumers. For more information, visit www.chameleonpower.com.

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